ECOM 2020 ONLINE
I had the pleasure of working as the lead designer for Just One Dime's online ecommerce event, Ecom 2020 Online/Austin, featuring Kevin O'Leary from Shark Tank. For the event I self-created the marketing campaign which involved designing the interactive PDF, implementing the event webpage from scratch, and creating social media posts to advertise the event. Click the links below to see the full, interactive conference guide and webpage. :)
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Development & Design Process
CONFerence Guide
Ecom Landing page
MY ROLE
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My responsibility as the sole creator of the marketing materials for this event was to establish a logo, color scheme, and e-commerce identity for Ecom 2020 Online. Based on my research of similar events, demographics, and marketing campaigns happening during the height of COVID, I was able to help JOD come up with online atmosphere for attendees that was visually regal, interactive, and community-based.
In addition to the interactive PDF, I designed email banners, social media posts, the website landing page, T-shirts that attendees would receive for participating in the event and helped with taking Instagram stories taken of the event.
Landing page design
Conference guide Screenshots
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Event Instagram Stories
Promotional Designs
